Venue:

Atlanta, USA, // London (UK)  //   Dubai

Prices: 

 $ 4,900 for 1 Week

 $ 8,000 for 2 weeks

Dates: To be agreed with clients

* These courses are held at various locations on these dates

You Will Learn How To

• Integrate business management theory with realistic practices
• Apply finance and accounting techniques to support decision making in today's economic conditions
• Formulate a comprehensive marketing plan
• Leverage organisational structures, operations and systems to achieve business objectives
• Manage people effectively to maximise organisational performance during difficult times
• Develop business and product strategies that create ongoing competitive advantage

Course Benefits

Understanding the complex factors that drive business is vital for professional and organisational effectiveness and to ensure a competitive edge. This course offers the skills you need to evaluate organisational information and address business challenges. You learn fundamental business concepts and proven management analysis tools typically taught in MBA programmes to guide your analysis, planning, decision and implementation processes.

Who Should Attend

Business analysts, managers at all levels, IT professionals and anyone who wants a fast-track course to improve their business knowledge and decision making or needs to better interact with marketing, sales, finance or operations staff.

Course Content

Fundamental Business Skills

• Interpreting accounting concepts and reports
• Applying financial analysis techniques
• Leveraging customer and market behaviours
• Structuring productive business operations and processes
• Managing people effectively
• Formulating a competitive business strategy

1. Measuring Business Performance with Accounting - The key components of managerial and cost accounting 
2. Working with managerial accounting tools
3. The impact of cost accounting practices 
4. Applying Finance Tools and Techniques - Optimising capital management 
5. Leveraging analysis tools 
6. Financial management 
7. Targeting Markets and Customers - Developing an effective marketing plan 
8. Differentiating market and buyer behaviour 
9. Your marketing toolkit 
10. Running the Business - Maximising an organisation's effectiveness 
11. Applying critical business practices 
12. Delivering Results through People - Managing results and expectations 
13. Navigating the levels of management 
14. Creating an effective environment 
15. Developing Winning Business and Product Strategies - Building a sustainable plan
16. Moving from plan to action