Venue:
Atlanta, USA, // London (UK) // Dubai
Prices:
$ 4,900 for 1 Week
$ 8,000 for 2 weeks
Dates: To be agreed with
clients
* These courses are held at various locations on these dates
You Will Learn How To
- Integrate business management theory with realistic practices
- Apply finance and accounting techniques to support decision making in today's economic conditions
- Formulate a comprehensive marketing plan
- Leverage organisational structures, operations and systems to achieve business objectives
- Manage people effectively to maximise organisational performance during difficult times
- Develop business and product strategies that create ongoing competitive advantage
Course Benefits
Understanding the complex factors that drive business is vital for professional and organisational effectiveness and to ensure a competitive edge. This course
offers the skills you need to evaluate organisational information and address business challenges. You learn fundamental business concepts and proven management analysis tools typically taught in MBA
programmes to guide your analysis, planning, decision and implementation processes.
Who Should Attend
Business analysts, managers at all levels, IT professionals and anyone who wants a fast-track course to improve their business knowledge and decision making or
needs to better interact with marketing, sales, finance or operations staff.
Course Content
Fundamental Business Skills
- Interpreting accounting concepts and reports
- Applying financial analysis techniques
- Leveraging customer and market behaviours
- Structuring productive business operations and processes
- Managing people effectively
- Formulating a competitive business strategy
- Measuring Business Performance with Accounting - The key components of managerial and cost accounting
- Working with managerial accounting tools
- The impact of cost accounting practices
- Applying Finance Tools and Techniques - Optimising capital management
- Leveraging analysis tools
- Financial management
- Targeting Markets and Customers - Developing an effective marketing plan
- Differentiating market and buyer behaviour
- Your marketing toolkit
- Running the Business - Maximising an organisation's effectiveness
- Applying critical business practices
- Delivering Results through People - Managing results and expectations
- Navigating the levels of management
- Creating an effective environment
- Developing Winning Business and Product Strategies - Building a sustainable plan
- Moving from plan to action